There are several factors that go into the price of your packaging, like quantity, dimensions, material–and the same can be said when it comes to printing methods. The intricacy of your design, the number of colors you are using, and any special print effects you may want to incorporate are just some of the factors that will guide your decision. Luckily, we have many options available for you to help get the best price and solution for your needs!
Our packaging experts can consult you on the various print methods to help you make the best decision. First, they will help you decide whether digital printing or more traditional methods like flexographic and lithographic are best for your order.
Why choose digital? Digital printing is a great solution typically used for lower quantities of 5,000 or fewer, because it requires no print plates. This gives you flexibility without having to commit to one specific design. Digital prints may not offer the highest-resolution print clarity of the three methods, and its cost-per-unit doesn’t decrease as quickly as your quantities climb; however, your result will be beautiful prints without the cost of printing plates.
Why choose flexography? Flexographic printing is a great solution for higher volumes of above 5,000 units, because you can secure the lowest cost-per-unit prices at volume. If you have very complex artwork or designs featuring more than three colors this method might not work for you, but it does offer gorgeous, crisp prints for more minimalist designs. This method does require the purchase of plates up-front, which can only be used for that one particular artwork design and size going forward.
Why choose lithography? Lithographic printing is considered the highest quality print solution available today. It is used for packaging that needs a retail look or to accommodate intricate designs with many colors. This quality is also reflected in the cost as this method is typically the most expensive. Order quantities over 10,000 units are the most cost-effective for lithography. Litho also requires the purchase of tooling, which commits you to certain invested costs up-front.
If you’re considering all of these factors and are unsure which method will be best for you, don’t worry–our packaging experts are here to guide you and offer consultation each step of the way. Request a quote to begin working with an account manager today!