{"id":1112,"date":"2019-12-04T16:59:52","date_gmt":"2019-12-04T16:59:52","guid":{"rendered":"https:\/\/packlane.com\/blog\/?p=1112"},"modified":"2020-10-08T17:59:47","modified_gmt":"2020-10-08T17:59:47","slug":"custom-tissue-paper","status":"publish","type":"post","link":"https:\/\/packlane.com\/blog\/custom-tissue-paper\/","title":{"rendered":"The Complete Guide to Using Custom Tissue Paper"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<?xml encoding=\"utf-8\" ?><html><body><p>[et_pb_section fb_built=&rdquo;1&Prime; _builder_version=&rdquo;3.25.2&Prime; custom_margin=&rdquo;-70px|||&rdquo; custom_margin_tablet=&rdquo;|||&rdquo; custom_margin_phone=&rdquo;-90px|-35px||-35px&rdquo; custom_margin_last_edited=&rdquo;on|phone&rdquo;][et_pb_row _builder_version=&rdquo;3.25&Prime; background_size=&rdquo;initial&rdquo; background_position=&rdquo;top_left&rdquo; background_repeat=&rdquo;repeat&rdquo;][et_pb_column type=&rdquo;4_4&Prime; 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ol_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; quote_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; quote_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; quote_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; header_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; header_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; header_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; header_2_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; header_2_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; header_2_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; header_3_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; header_3_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; header_3_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; header_4_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; header_4_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; header_4_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; header_5_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; header_5_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; header_5_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; header_6_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; header_6_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; header_6_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; box_shadow_horizontal_tablet=&rdquo;0px&rdquo; box_shadow_vertical_tablet=&rdquo;0px&rdquo; box_shadow_blur_tablet=&rdquo;40px&rdquo; box_shadow_spread_tablet=&rdquo;0px&rdquo;]\n<\/p><p>What do custom tissue paper and 2-year-old candy cane wrappers have in common?<\/p>\n<p>They keep their contents in mint condition (SO clever, I know!).<\/p>\n<p>Speaking of Christmas, consumers associate tissue paper with the <a href=\"https:\/\/packageinsight.com\/wp-content\/uploads\/2019\/02\/Seaman-Paper_package-insight-white-paper.pdf\">feeling of receiving a gift<\/a>. Your customers crave that and it&rsquo;s one of the many joys of online shopping.<\/p>\n<p>But as an online shop owner, you face a new battle of rivaling in-store buying experiences. Your customers don&rsquo;t have the luxury of:<\/p>\n<ul>\n<li>Talking with you face-to-face<\/li>\n<li>Being encompassed by the scents, colors, and energy of your brand<\/li>\n<li>Or interacting with your products<\/li>\n<\/ul>\n<p>They probably have 7 Chrome tabs open fighting for their attention. There&rsquo;s not much you can do about that. So what CAN you do?<\/p>\n<p>Develop a user experience that makes them feel something. Incorporate your brand values into everything you do. And design product packaging that makes them excited to see your package sitting on their front porch.<\/p>\n<p>Why?<\/p>\n<p>Because their emotions will cut through the noise. If you do it right, your customers will never forget how you made them feel.<\/p>\n<p>The good news is&hellip;<\/p>\n<p>It&rsquo;s easier than you think to leave your customers Christmas-morning excited. They&rsquo;ll be dying to buy from you (and brag about you to their friends). Keep reading to learn more about using custom tissue paper to make your customers jump for joy.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BdtN_fglO8I\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdtN_fglO8I\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> \n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/p><\/a> \n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdtN_fglO8I\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">When you know your packaging is cute af &#128521;&#10240; &#10240; @misssz designed this adorable packaging for @gosupernatural. They're leading a parade for kitchen creativity and reimagining pantry staples with plant-based alternatives.&#10240; &#10240; #packlane #customboxes #custompackaging&nbsp;#packagingdesign #packagedesign<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/packlanehq\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Packlane | Custom Packaging<\/a> (@packlanehq) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2018-01-08T23:14:46+00:00\">Jan 8, 2018 at 3:14pm PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2>Custom tissue paper looks pretty&hellip;but it does more than that<\/h2>\n<p>Using custom tissue paper helps protect your products and looks sleek. But that isn&rsquo;t all it does for your brand.<\/p>\n<p>Packaging is the last touchpoint a new customer has with your business. <a href=\"https:\/\/packlane.com\/inspiration\">Well-designed packaging<\/a> tells your story and portrays your values right up to the end. Branded tissue paper is a delicate element that adds luxury to the conclusion of your story.<\/p>\n<h2>Using custom tissue paper for packaging adds depth to your message<\/h2>\n<p>When someone buys from you, they&rsquo;re buying into your story.<\/p>\n<p>Think back to the emotions your customers feel as they&rsquo;re peeling back the layers of packaging. Something as small as using custom tissue paper amplifies your unique selling proposition.<\/p>\n<p>After all, you&rsquo;re not selling just a product.<\/p>\n<p>You&rsquo;re selling an emotion and lifestyle that&rsquo;s attainable because of your product. A custom element (even as simple as branded tissue paper) shows that you know your customers. And that little detail will set you apart.<\/p>\n<p>That small piece of customized tissue paper demands attention. And it adds depth to the end of your story. Your customers will notice (and remember) your effort to personalize their experience.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BdgXPV1lTgY\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdgXPV1lTgY\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> \n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/p><\/a> \n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BdgXPV1lTgY\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">Let the good times roll &#10024;&#10240; &#10240; We're in a love, skate relationship with @lizrose_s&nbsp;roller themed design for Swells Rollin&rsquo; Skates show.&#10240; &#10240; #packlane #customboxes #custompackaging&nbsp;#packagingdesign #packagedesign<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/packlanehq\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Packlane | Custom Packaging<\/a> (@packlanehq) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2018-01-03T23:25:27+00:00\">Jan 3, 2018 at 3:25pm PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2>Buying something new makes people feel all the things<\/h2>\n<p>Your customers experience a rollercoaster of emotions after they hit the &ldquo;buy&rdquo; button. How you present your brand impacts those emotions seconds before they jump off the ride.<\/p>\n<ol>\n<li><strong>Anticipation<\/strong>: They check the shipment status every 20 minutes. Hit refresh, rinse and repeat. They can&rsquo;t wait for their new (insert product) to show up!<\/li>\n<li><strong>Excitement<\/strong>: Tracking says it&rsquo;s waiting by the back door. Once they&rsquo;re home, they see it and can&rsquo;t wait to rip it open!<\/li>\n<li><strong>Joy<\/strong>: They start peeling back the layers of packaging. The sight of well-designed custom tissue paper makes them pull out their phone and take a picture. This is where your thoughtfulness comes to fruition.<\/li>\n<li><strong>Package disposal<\/strong>: Their new (insert product) is out of the box and sitting on the table. After they snap their photos, it&rsquo;s time to toss the packaging. They smile on their way to the recycle bin thinking about how happy they are they chose you.<\/li>\n<\/ol>\n<p>This is what happens in a perfect world.<\/p>\n<p>The reality is that many businesses fall short of meeting packaging expectations. They don&rsquo;t realize the marketing potential of their <a href=\"https:\/\/packlane.com\/blog\/how-to-choose-the-right-packaging-for-your-product\">product packaging<\/a>. Or they&rsquo;re lazy. Maybe both.<\/p>\n<h2>Branded tissue paper make your product feel more valuable<\/h2>\n<p>Consumers say that products with branded tissue paper seem <a href=\"https:\/\/packageinsight.com\/wp-content\/uploads\/2019\/02\/Seaman-Paper_package-insight-white-paper.pdf\">24% more valuable<\/a> than those without it. A single layer of custom tissue paper adds value without doing anything to your product.<br>How cool is that?<\/p>\n<h2>Increase brand and product perception<\/h2>\n<p><a href=\"https:\/\/www.businessload.com\/sales-marketing\/how-product-packaging-affects-brand-perception\/\">68% of consumers<\/a> say that branded packaging makes a brand feel upscale. Additionally, 44% of consumers say that high-quality packaging makes premium pricing worth it.<\/p>\n<p>Increasing your brand and product perception means you can raise your prices and improve your profit margins. Your customers won&rsquo;t bat an eye because they know the value of working with you.<\/p>\n<p>They remember how they felt opening your package. And they associate your business with excitement, luxury, and joy. This is what makes them remember you and their positive experiences.<\/p>\n<p>When custom packaging is done well, the price point doesn&rsquo;t matter. Loyal customers will pay the price because they know you care through every touchpoint of their experience.<\/p>\n<h3>High-Quality products + tissue paper packaging = Word of mouth marketing (for real)<\/h3>\n<p><a href=\"https:\/\/packageinsight.com\/wp-content\/uploads\/2019\/02\/Seaman-Paper_package-insight-white-paper.pdf\">64% of e-commerce customers<\/a> say they&rsquo;re more likely to share their experience online if it includes branded tissue paper packaging. In the same study, none of the customers who received packaging with void fill wanted to share photos on social media.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B4M4s3rhyh6\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B4M4s3rhyh6\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> \n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/p><\/a> \n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/B4M4s3rhyh6\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">Oh hi there &#128075; just some branded tissue paper for @rawlalaco  to get your morning going &#10024; we created this idea based off of the ingredients and tools used in Rawlala&rsquo;s raw cakes and desserts, showing the process involved in creating their healthy treats, and making it cute at the same time &#128588; . . . The was part of a re-branding project with Rawlala. What we look at in re-branding projects is how to refocus the branding to suit the desired market, and how to create a design style that feels truly representative of the brand, it&rsquo;s personality, and it&rsquo;s values. We want people to see the branding, and immediately understand who the business is and what they&rsquo;re all about. . . Branding is one of the best investments you can make on your business, and the process is extremely fun where you get to see your business come to life at every stage! . . We&rsquo;ll also be printing these designs with @noissueco , the eco friendly and sustainable solution to packaging your products &#10024; . . #tissuepaper #ecofriendly #branding #rebranding #graphicdesignlondon #packagingdesign #freelancegraphicdesigner #branddesigner #brandidentity #branddesign #rebranding #rawdesserts #mailerboxdesign #mailerpackaging #illustrations #customtissuepaper #packagingdesign #packagingideas #dailyinspo #designeveryday<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/pim.preston.designs\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Pim Preston Designs London<\/a> (@pim.preston.designs) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2019-10-29T12:00:40+00:00\">Oct 29, 2019 at 5:00am PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>Furthermore, customers who receive tissue-clad packaging say they&rsquo;re more likely to:<\/p>\n<ul>\n<li>Re-order from your business<\/li>\n<li>And recommend your products to a friend<\/li>\n<\/ul>\n<p>This is HUGE.<\/p>\n<p>Custom tissue paper means more social media attention and word of mouth marketing. Both of which are 100% free (and insanely effective) for your business. Customer-generated content on social media is one of the best forms of social proof.<\/p>\n<p>These first-hand experiences document real people <strong>falling in love with your products and your message<\/strong>.<\/p>\n<h3>Customized tissue paper is lightweight and cost-effective<\/h3>\n<p>Shipping prices are often a burden for e-commerce businesses. Keeping packages lightweight is essential for low shipping costs. Finding a happy medium between price, weight, and branding can be an everyday struggle.<\/p>\n<p>But, there&rsquo;s more good news!<\/p>\n<p>Custom print tissue paper is your packaging secret weapon. Why? Because it:<\/p>\n<ul>\n<li>Doesn&rsquo;t take up a lot of space<\/li>\n<li>Won&rsquo;t result in buying bigger boxes<\/li>\n<li>Weighs almost nothing<\/li>\n<li>Is efficient and cost-effective<\/li>\n<\/ul>\n<p>Your customers love it and it&rsquo;s SO easy to add to your packaging strategy.<\/p>\n<h2>5 steps to high-quality custom printing on tissue paper<\/h2>\n<p>Ineffective branded tissue paper can make your products seem cheesy and cheap. You can avoid this by thinking about the big picture. Get started by developing a design plan to take the guesswork out of the process.<\/p>\n<p>Let&rsquo;s talk about how to do that.<\/p>\n<h4>1. Consider what your target audience expects from you<\/h4>\n<p>Telling your story is important. But, making your story relevant to your customers is the icing on the cake. Think about what branding elements <a href=\"https:\/\/packlane.com\/blog\/tips-building-brand-community\">attract them to your brand<\/a>. Use custom print tissue paper to magnify those elements.<\/p>\n<h4>2. Think about the story you want your packaging to tell<\/h4>\n<p>How do you help your customers get from where they are to where they want to be? How do you want them to feel when they open your box? Will customized tissue paper enhance the unboxing experience?<br>Use these answers to design the perfect branded tissue paper to accent your products.<\/p>\n<h4>3. Make your logo stand out<\/h4>\n<p>You&rsquo;re proud of your logo. It&rsquo;s an important part of your brand identity. So, show it off!<\/p>\n<p>Use colors that speak to your customers to <a href=\"https:\/\/www.manypixels.co\/blog\/post\/what-makes-a-good-logo\">make your logo stand out<\/a>. The more they see it, the more likely they&rsquo;ll remember it.<\/p>\n<h4>4. Include subtle and attractive patterns<\/h4>\n<p>Whether you use <a href=\"https:\/\/packlane.com\/blog\/patterns-packaging-design\">patterns in the background<\/a> or repeat your logo, subtlety is your friend. Empty space is as important (if not more) than filled space. Custom print tissue paper should be an accent to your product.<\/p>\n<p>Not a distraction from it.<\/p>\n<h4>5. Experiment with different colors<\/h4>\n<p>This is a cost-effective way to experiment with accent colors. But, you don&rsquo;t have to. Preview your design in different colors to see what&rsquo;s most effective.<\/p>\n<p>Consider the other layers and colors you&rsquo;re using to design a cohesive experience.<\/p>\n<h2>Can you DIY your own customized tissue paper? For sure!<\/h2>\n<p>DIYing your own customized tissue paper is cost-effective but may be time-consuming. Consider your budget vs the time you can dedicate to creating it yourself. If DIY is for you, there are several ways you can add branding and personalization. Some easy ideas include:<\/p>\n<ul>\n<li>Buying a custom stamp with your logo or personalized message<\/li>\n<li>Using free design software and your printer at home<\/li>\n<li>Hand-writing (or drawing) a personal thank-you message<\/li>\n<\/ul>\n<p>Custom printing on tissue paper doesn&rsquo;t have to be complex or professional to tell your story. In fact, a handmade element may be the final touch your packaging needs.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/BcEKQD1hBUB\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BcEKQD1hBUB\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> \n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/p><\/a> \n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/BcEKQD1hBUB\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">:: tissue paper :: #illustration #pink #rollerskates #pattern #design<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/lizrose_s\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Liz&#127801;<\/a> (@lizrose_s) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2017-11-29T04:02:20+00:00\">Nov 28, 2017 at 8:02pm PST<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2>What to consider when buying custom tissue paper for packaging online<\/h2>\n<p>If you have a lot of orders or don&rsquo;t have a lot of time, buying custom tissue paper online is an easy solution. But, you won&rsquo;t get to experiment with different options before you buy it. And you may have to buy in bulk to reduce costs.<\/p>\n<p>Double, triple, and quadruple check your designs before you hit &ldquo;buy&rdquo;.<\/p>\n<p>It&rsquo;s important that you&rsquo;re 100% happy with your design before you submit it. Consider hiring a designer to help you if you&rsquo;re not comfortable doing it yourself. It&rsquo;s not a large project so it shouldn&rsquo;t cost one of your kidneys.<\/p>\n<p>Every custom print tissue paper company operates in its own way. So, before you buy, review:<\/p>\n<ul>\n<li>Minimum order requirements<\/li>\n<li>Lead and shipping times<\/li>\n<li>Size options<\/li>\n<li>Customization<\/li>\n<li>Color choices<\/li>\n<li>Guarantees<\/li>\n<li>Pricing structures<\/li>\n<\/ul>\n<p>Read customer reviews and look at their past work. This will give you an idea of their abilities before buying from them.<\/p>\n<h3>Your custom tissue paper FAQ&rsquo;s answered<\/h3>\n        <section class=\"sc_fs_faq sc_card \">\n            <div>\n\t\t\t\t<h5>What is tissue paper made of?<\/h5>                <div>\n\t\t\t\t\t                    <p>\n\t\t\t\t\t\tVirgin or 100% recycled paper pulp. Here at Packlane, we encourage the use of sustainable (and recycled) packaging materials. Opt for recycled when you can.                    <\/p>\n                <\/div>\n            <\/div>\n        <\/section>\n\t\t        <section class=\"sc_fs_faq sc_card \">\n            <div>\n\t\t\t\t<h5>Can you print on tissue paper?<\/h5>                <div>\n\t\t\t\t\t                    <p>\n\t\t\t\t\t\tYes! The best method is using a laser printer so moisture doesn&rsquo;t affect the quality. But, you can use an inkjet printer if you finish it with a fixative spray.                    <\/p>\n                <\/div>\n            <\/div>\n        <\/section>\n\t\t        <section class=\"sc_fs_faq sc_card \">\n            <div>\n\t\t\t\t<h5>Is tissue paper recyclable?<\/h5>                <div>\n\t\t\t\t\t                    <p>\n\t\t\t\t\t\tIt depends on the dye and finish methods used. Some recycling companies accept tissue paper but you&rsquo;ll have to call and ask. As an alternative, you can save and reuse it.                    <\/p>\n                <\/div>\n            <\/div>\n        <\/section>\n\t\t\n<script type=\"application\/ld+json\">\n    {\n\t\t\"@context\": \"https:\/\/schema.org\",\n\t\t\"@type\": \"FAQPage\",\n\t\t\"mainEntity\": [\n\t\t\t\t{\n\t\t\t\t\"@type\": \"Question\",\n\t\t\t\t\"name\": \"What is tissue paper made of?\",\n\t\t\t\t\"acceptedAnswer\": {\n\t\t\t\t\t\"@type\": \"Answer\",\n\t\t\t\t\t\"text\": \"Virgin or 100% recycled paper pulp. Here at Packlane, we encourage the use of sustainable (and recycled) packaging materials. Opt for recycled when you can.\"\n\t\t\t\t\t\t\t\t\t}\n\t\t\t}\n\t\t\t,\t\t\t\t{\n\t\t\t\t\"@type\": \"Question\",\n\t\t\t\t\"name\": \"Can you print on tissue paper?\",\n\t\t\t\t\"acceptedAnswer\": {\n\t\t\t\t\t\"@type\": \"Answer\",\n\t\t\t\t\t\"text\": \"Yes! The best method is using a laser printer so moisture doesn&rsquo;t affect the quality. But, you can use an inkjet printer if you finish it with a fixative spray.\"\n\t\t\t\t\t\t\t\t\t}\n\t\t\t}\n\t\t\t,\t\t\t\t{\n\t\t\t\t\"@type\": \"Question\",\n\t\t\t\t\"name\": \"Is tissue paper recyclable?\",\n\t\t\t\t\"acceptedAnswer\": {\n\t\t\t\t\t\"@type\": \"Answer\",\n\t\t\t\t\t\"text\": \"It depends on the dye and finish methods used. Some recycling companies accept tissue paper but you&rsquo;ll have to call and ask. As an alternative, you can save and reuse it.\"\n\t\t\t\t\t\t\t\t\t}\n\t\t\t}\n\t\t\t\t    ]\n}\n<\/script>\n\n<h3>Interested in custom packaging? You&rsquo;re in the right place<\/h3>\n<p>Custom tissue paper is one piece of the packaging puzzle. But the big picture is where the magic happens. If you&rsquo;re ready to wow customers and encourage word of mouth marketing (who wouldn&rsquo;t!?), you&rsquo;re in good hands.<\/p>\n<p>Not to toot our own horns, but we consider ourselves to be the best of the best at what we do. Don&rsquo;t believe us? You&rsquo;re a few clicks away from finding out for yourself.<\/p>\n<p>Here&rsquo;s how it works:<\/p>\n<ol>\n<li>Choose your packaging style<\/li>\n<li>Size your packaging<\/li>\n<li>Customize using your logo, colors, and other design elements<\/li>\n<li>Get an instant quote<\/li>\n<li>Request a high-volume or custom-order quote<\/li>\n<li>Receive your boxes<\/li>\n<li>Package and ship your products<\/li>\n<li>Delight your customers<\/li>\n<li>Rinse, and repeat!<\/li>\n<\/ol>\n<p>It&rsquo;s an easy and painless process. Promise! We look forward to helping you magnify your message with custom packaging solutions.<\/p>\n<p><a href=\"https:\/\/packlane.com\/#choose-style\">Get started<\/a> designing the packaging of your (customer&rsquo;s) dreams, today!<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>Using custom tissue paper helps protect your products and looks sleek. But that isn\u2019t all it does for your brand.<\/p>\n","protected":false},"author":13,"featured_media":1117,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"What do custom tissue paper and 2-year-old candy cane wrappers have in common?\r\n\r\nThey keep their contents in mint condition (SO clever, I know!).\r\n\r\nSpeaking of Christmas, consumers associate tissue paper with the <a href=\"https:\/\/packageinsight.com\/wp-content\/uploads\/2019\/02\/Seaman-Paper_package-insight-white-paper.pdf\">feeling of receiving a gift<\/a>. Your customers crave that and it\u2019s one of the many joys of online shopping.\r\n\r\nBut as an online shop owner, you face a new battle of rivaling in-store buying experiences. Your customers don\u2019t have the luxury of:\r\n<ul>\r\n \t<li>Talking with you face-to-face<\/li>\r\n \t<li>Being encompassed by the scents, colors, and energy of your brand<\/li>\r\n \t<li>Or interacting with your products<\/li>\r\n<\/ul>\r\nThey probably have 7 Chrome tabs open fighting for their attention. There\u2019s not much you can do about that. So what CAN you do?\r\n\r\nDevelop a user experience that makes them feel something. Incorporate your brand values into everything you do. And design product packaging that makes them excited to see your package sitting on their front porch.\r\n\r\nWhy?\r\n\r\nBecause their emotions will cut through the noise. If you do it right, your customers will never forget how you made them feel.\r\n\r\nThe good news is\u2026\r\n\r\nIt\u2019s easier than you think to leave your customers Christmas-morning excited. They\u2019ll be dying to buy from you (and brag about you to their friends). Keep reading to learn more about using custom tissue paper to make your customers jump for joy.\r\n\r\n[embed]https:\/\/www.instagram.com\/p\/BdtN_fglO8I\/[\/embed]\r\n<h2>Custom tissue paper looks pretty\u2026but it does more than that<\/h2>\r\nUsing custom tissue paper helps protect your products and looks sleek. But that isn\u2019t all it does for your brand.\r\n\r\nPackaging is the last touchpoint a new customer has with your business. <a href=\"https:\/\/packlane.com\/inspiration\">Well-designed packaging<\/a> tells your story and portrays your values right up to the end. Branded tissue paper is a delicate element that adds luxury to the conclusion of your story.\r\n<h2>Using custom tissue paper for packaging adds depth to your message<\/h2>\r\nWhen someone buys from you, they\u2019re buying into your story.\r\n\r\nThink back to the emotions your customers feel as they\u2019re peeling back the layers of packaging. Something as small as using custom tissue paper amplifies your unique selling proposition.\r\n\r\nAfter all, you\u2019re not selling just a product.\r\n\r\nYou\u2019re selling an emotion and lifestyle that\u2019s attainable because of your product. A custom element (even as simple as branded tissue paper) shows that you know your customers. And that little detail will set you apart.\r\n\r\nThat small piece of customized tissue paper demands attention. And it adds depth to the end of your story. Your customers will notice (and remember) your effort to personalize their experience.\r\n\r\n[embed]https:\/\/www.instagram.com\/p\/BdgXPV1lTgY\/[\/embed]\r\n<h2>Buying something new makes people feel all the things<\/h2>\r\nYour customers experience a rollercoaster of emotions after they hit the \u201cbuy\u201d button. How you present your brand impacts those emotions seconds before they jump off the ride.\r\n<ol>\r\n \t<li><strong>Anticipation<\/strong>: They check the shipment status every 20 minutes. Hit refresh, rinse and repeat. They can\u2019t wait for their new (insert product) to show up!<\/li>\r\n \t<li><strong>Excitement<\/strong>: Tracking says it\u2019s waiting by the back door. Once they\u2019re home, they see it and can\u2019t wait to rip it open!<\/li>\r\n \t<li><strong>Joy<\/strong>: They start peeling back the layers of packaging. The sight of well-designed custom tissue paper makes them pull out their phone and take a picture. This is where your thoughtfulness comes to fruition.<\/li>\r\n \t<li><strong>Package disposal<\/strong>: Their new (insert product) is out of the box and sitting on the table. After they snap their photos, it\u2019s time to toss the packaging. They smile on their way to the recycle bin thinking about how happy they are they chose you.<\/li>\r\n<\/ol>\r\nThis is what happens in a perfect world.\r\n\r\nThe reality is that many businesses fall short of meeting packaging expectations. They don\u2019t realize the marketing potential of their <a href=\"https:\/\/packlane.com\/blog\/how-to-choose-the-right-packaging-for-your-product\">product packaging<\/a>. Or they\u2019re lazy. Maybe both.\r\n<h2>Branded tissue paper make your product feel more valuable<\/h2>\r\nConsumers say that products with branded tissue paper seem <a href=\"https:\/\/packageinsight.com\/wp-content\/uploads\/2019\/02\/Seaman-Paper_package-insight-white-paper.pdf\">24% more valuable<\/a> than those without it. A single layer of custom tissue paper adds value without doing anything to your product.\r\nHow cool is that?\r\n<h2>Increase brand and product perception<\/h2>\r\n<a href=\"https:\/\/www.businessload.com\/sales-marketing\/how-product-packaging-affects-brand-perception\/\">68% of consumers<\/a> say that branded packaging makes a brand feel upscale. Additionally, 44% of consumers say that high-quality packaging makes premium pricing worth it.\r\n\r\nIncreasing your brand and product perception means you can raise your prices and improve your profit margins. Your customers won\u2019t bat an eye because they know the value of working with you.\r\n\r\nThey remember how they felt opening your package. And they associate your business with excitement, luxury, and joy. This is what makes them remember you and their positive experiences.\r\n\r\nWhen custom packaging is done well, the price point doesn\u2019t matter. Loyal customers will pay the price because they know you care through every touchpoint of their experience.\r\n<h3>High-Quality products + tissue paper packaging = Word of mouth marketing (for real)<\/h3>\r\n<a href=\"https:\/\/packageinsight.com\/wp-content\/uploads\/2019\/02\/Seaman-Paper_package-insight-white-paper.pdf\">64% of eCommerce customers<\/a> say they\u2019re more likely to share their experience online if it includes branded tissue paper packaging. In the same study, none of the customers who received packaging with void fill wanted to share photos on social media.\r\n\r\n[embed]https:\/\/www.instagram.com\/p\/B4M4s3rhyh6\/[\/embed]\r\n\r\nFurthermore, customers who receive tissue-clad packaging say they\u2019re more likely to:\r\n<ul>\r\n \t<li>Re-order from your business<\/li>\r\n \t<li>And recommend your products to a friend<\/li>\r\n<\/ul>\r\nThis is HUGE.\r\n\r\nCustom tissue paper means more social media attention and word of mouth marketing. Both of which are 100% free (and insanely effective) for your business. Customer-generated content on social media is one of the best forms of social proof.\r\n\r\nThese first-hand experiences document real people <strong>falling in love with your products and your message<\/strong>.\r\n<h3>Customized tissue paper is lightweight and cost-effective<\/h3>\r\nShipping prices are often a burden for eCommerce businesses. Keeping packages lightweight is essential for low shipping costs. Finding a happy medium between price, weight, and branding can be an everyday struggle.\r\n\r\nBut, there's more good news!\r\n\r\nCustom print tissue paper is your packaging secret weapon. Why? Because it:\r\n<ul>\r\n \t<li>Doesn\u2019t take up a lot of space<\/li>\r\n \t<li>Won\u2019t result in buying bigger boxes<\/li>\r\n \t<li>Weighs almost nothing<\/li>\r\n \t<li>Is efficient and cost-effective<\/li>\r\n<\/ul>\r\nYour customers love it and it\u2019s SO easy to add to your packaging strategy.\r\n<h2>5 steps to high-quality custom printing on tissue paper<\/h2>\r\nIneffective branded tissue paper can make your products seem cheesy and cheap. You can avoid this by thinking about the big picture. Get started by developing a design plan to take the guesswork out of the process.\r\n\r\nLet\u2019s talk about how to do that.\r\n<h4>1. Consider what your target audience expects from you<\/h4>\r\nTelling your story is important. But, making your story relevant to your customers is the icing on the cake. Think about what branding elements <a href=\"https:\/\/packlane.com\/blog\/tips-building-brand-community\">attract them to your brand<\/a>. Use custom print tissue paper to magnify those elements.\r\n<h4>2. Think about the story you want your packaging to tell<\/h4>\r\nHow do you help your customers get from where they are to where they want to be? How do you want them to feel when they open your box? Will customized tissue paper enhance the unboxing experience?\r\nUse these answers to design the perfect branded tissue paper to accent your products.\r\n<h4>3. Make your logo stand out<\/h4>\r\nYou\u2019re proud of your logo. It\u2019s an important part of your brand identity. So, show it off!\r\n\r\nUse colors that speak to your customers to make your logo stand out. The more they see it, the more likely they\u2019ll remember it.\r\n<h4>4. Include subtle and attractive patterns<\/h4>\r\nWhether you use <a href=\"https:\/\/packlane.com\/blog\/patterns-packaging-design\">patterns in the background<\/a> or repeat your logo, subtlety is your friend. Empty space is as important (if not more) than filled space. Custom print tissue paper should be an accent to your product.\r\n\r\nNot a distraction from it.\r\n<h4>5. Experiment with different colors<\/h4>\r\nThis is a cost-effective way to experiment with accent colors. But, you don\u2019t have to. Preview your design in different colors to see what\u2019s most effective.\r\n\r\nConsider the other layers and colors you\u2019re using to design a cohesive experience.\r\n<h2>Can you DIY your own customized tissue paper? For sure!<\/h2>\r\nDIYing your own customized tissue paper is cost-effective but may be time-consuming. Consider your budget vs the time you can dedicate to creating it yourself. If DIY is for you, there are several ways you can add branding and personalization. Some easy ideas include:\r\n<ul>\r\n \t<li>Buying a custom stamp with your logo or personalized message<\/li>\r\n \t<li>Using free design software and your printer at home<\/li>\r\n \t<li>Hand-writing (or drawing) a personal thank-you message<\/li>\r\n<\/ul>\r\nCustom printing on tissue paper doesn\u2019t have to be complex or professional to tell your story. In fact, a handmade element may be the final touch your packaging needs.\r\n\r\n[embed]https:\/\/www.instagram.com\/p\/BcEKQD1hBUB\/[\/embed]\r\n\r\n<h2>What to consider when buying custom tissue paper for packaging online<\/h2>\r\nIf you have a lot of orders or don\u2019t have a lot of time, buying custom tissue paper online is an easy solution. But, you won\u2019t get to experiment with different options before you buy it. And you may have to buy in bulk to reduce costs.\r\n\r\nDouble, triple, and quadruple check your designs before you hit \u201cbuy\u201d.\r\n\r\nIt\u2019s important that you\u2019re 100% happy with your design before you submit it. Consider hiring a designer to help you if you\u2019re not comfortable doing it yourself. It\u2019s not a large project so it shouldn\u2019t cost one of your kidneys.\r\n\r\nEvery custom print tissue paper company operates in its own way. So, before you buy, review:\r\n<ul>\r\n \t<li>Minimum order requirements<\/li>\r\n \t<li>Lead and shipping times<\/li>\r\n \t<li>Size options<\/li>\r\n \t<li>Customization<\/li>\r\n \t<li>Color choices<\/li>\r\n \t<li>Guarantees<\/li>\r\n \t<li>Pricing structures<\/li>\r\n<\/ul>\r\nRead customer reviews and look at their past work. This will give you an idea of their abilities before buying from them.\r\n<h3>Your custom tissue paper FAQ\u2019s answered<\/h3>\r\n[sc_fs_multi_faq headline-0=\"h5\" question-0=\"What is tissue paper made of?\" answer-0=\"Virgin or 100% recycled paper pulp. Here at Packlane, we encourage the use of sustainable (and recycled) packaging materials. Opt for recycled when you can.\" image-0=\"\" headline-1=\"h5\" question-1=\"Can you print on tissue paper?\" answer-1=\"Yes! The best method is using a laser printer so moisture doesn\u2019t affect the quality. But, you can use an inkjet printer if you finish it with a fixative spray.\" image-1=\"\" headline-2=\"h5\" question-2=\"Is tissue paper recyclable?\" answer-2=\"It depends on the dye and finish methods used. Some recycling companies accept tissue paper but you\u2019ll have to call and ask. As an alternative, you can save and reuse it.\" image-2=\"\" count=\"3\" html=\"true\" css_class=\"\"]\r\n<h3>Interested in custom packaging? You\u2019re in the right place<\/h3>\r\nCustom tissue paper is one piece of the packaging puzzle. But the big picture is where the magic happens. If you\u2019re ready to wow customers and encourage word of mouth marketing (who wouldn\u2019t!?), you\u2019re in good hands.\r\n\r\nNot to toot our own horns, but we consider ourselves to be the best of the best at what we do. Don\u2019t believe us? You\u2019re a few clicks away from finding out for yourself.\r\n\r\nHere\u2019s how it works:\r\n<ol>\r\n \t<li>Choose your packaging style<\/li>\r\n \t<li>Size your packaging<\/li>\r\n \t<li>Customize using your logo, colors, and other design elements<\/li>\r\n \t<li>Get an instant quote<\/li>\r\n \t<li>Request a high-volume or custom-order quote<\/li>\r\n \t<li>Receive your boxes<\/li>\r\n \t<li>Package and ship your products<\/li>\r\n \t<li>Delight your customers<\/li>\r\n \t<li>Rinse, and repeat!<\/li>\r\n<\/ol>\r\nIt\u2019s an easy and painless process. Promise! We look forward to helping you magnify your message with custom packaging solutions.\r\n\r\n<a href=\"https:\/\/packlane.com\/#choose-style\">Get started<\/a> designing the packaging of your (customer\u2019s) dreams, today!","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[35],"tags":[6],"class_list":["post-1112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-custom-packaging-tips","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Complete Guide to Using Custom Tissue Paper - Packlane<\/title>\n<meta name=\"description\" content=\"Learn how using custom tissue paper with your packaging helps protect your products, looks sleek, and amplifies your brand message.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/packlane.com\/blog\/custom-tissue-paper\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Complete Guide to Using Custom Tissue Paper - Packlane\" \/>\n<meta property=\"og:description\" content=\"Learn how using custom tissue paper with your packaging helps protect your products, looks sleek, and amplifies your brand message.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/packlane.com\/blog\/custom-tissue-paper\" \/>\n<meta property=\"og:site_name\" content=\"Packlane\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Packlane\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-04T16:59:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-08T17:59:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2019\/12\/custom-tissue-paper-mailer-box.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"738\" \/>\n\t<meta property=\"og:image:height\" content=\"554\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Remy Tennant\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@joseph.b@digitalroominc.com\" \/>\n<meta name=\"twitter:site\" content=\"@Packlane\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Remy Tennant\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/custom-tissue-paper#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/custom-tissue-paper\"},\"author\":{\"name\":\"Remy Tennant\",\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/#\\\/schema\\\/person\\\/23498e6790d4369a53a002c2ac04cd45\"},\"headline\":\"The Complete Guide to Using Custom Tissue Paper\",\"datePublished\":\"2019-12-04T16:59:52+00:00\",\"dateModified\":\"2020-10-08T17:59:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/custom-tissue-paper\"},\"wordCount\":2621,\"publisher\":{\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/custom-tissue-paper#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/packlane.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/12\\\/custom-tissue-paper-mailer-box.jpg\",\"keywords\":[\"marketing\"],\"articleSection\":[\"custom packaging tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/packlane.com\\\/blog\\\/custom-tissue-paper\",\"url\":\"https:\\\/\\\/packlane.com\\\/blog\\\/custom-tissue-paper\",\"name\":\"The Complete Guide to Using Custom Tissue Paper - 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