{"id":232415,"date":"2021-05-07T08:00:52","date_gmt":"2021-05-07T08:00:52","guid":{"rendered":"https:\/\/packlane.com\/blog\/?p=232415"},"modified":"2021-05-07T12:54:24","modified_gmt":"2021-05-07T12:54:24","slug":"top-5-tips-for-packaging-design","status":"publish","type":"post","link":"https:\/\/packlane.com\/blog\/top-5-tips-for-packaging-design\/","title":{"rendered":"Dox.Design\u2019s Top 5 Tips for Successful Packaging Design"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<?xml encoding=\"utf-8\" ?><html><body><p>[et_pb_section fb_built=&rdquo;1&Prime; _builder_version=&rdquo;3.25.2&Prime; custom_margin=&rdquo;-70px|||&rdquo; custom_margin_tablet=&rdquo;|||&rdquo; custom_margin_phone=&rdquo;-90px|-35px||-35px&rdquo; custom_margin_last_edited=&rdquo;on|phone&rdquo;][et_pb_row _builder_version=&rdquo;3.25&Prime; background_size=&rdquo;initial&rdquo; background_position=&rdquo;top_left&rdquo; 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text_background=&rdquo;on&rdquo; text_bg_color=&rdquo;rgba(255,255,255,0.75)&rdquo; _builder_version=&rdquo;4.1&Prime; title_text_color=&rdquo;#2e469d&rdquo; title_font_size=&rdquo;52px&rdquo; title_line_height=&rdquo;1.2em&rdquo; meta_font=&rdquo;basis-grotesque-med||||||||&rdquo; meta_font_size=&rdquo;17px&rdquo; custom_margin=&rdquo;|||0px&rdquo; custom_margin_tablet=&rdquo;&rdquo; custom_margin_phone=&rdquo;-20px|-20px||-20px&rdquo; custom_margin_last_edited=&rdquo;on|phone&rdquo; custom_padding=&rdquo;|0px||0px&rdquo; title_font_size_tablet=&rdquo;&rdquo; title_font_size_phone=&rdquo;36px&rdquo; title_font_size_last_edited=&rdquo;on|phone&rdquo; z_index_tablet=&rdquo;500&Prime; title_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; title_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; title_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; meta_text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; meta_text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; meta_text_shadow_blur_strength_tablet=&rdquo;1px&rdquo; box_shadow_horizontal_tablet=&rdquo;0px&rdquo; box_shadow_vertical_tablet=&rdquo;0px&rdquo; box_shadow_blur_tablet=&rdquo;40px&rdquo; box_shadow_spread_tablet=&rdquo;0px&rdquo; text_shadow_horizontal_length_tablet=&rdquo;0px&rdquo; text_shadow_vertical_length_tablet=&rdquo;0px&rdquo; text_shadow_blur_strength_tablet=&rdquo;1px&rdquo;][\/et_pb_post_title][et_pb_text ul_item_indent=&rdquo;35px&rdquo; ol_item_indent=&rdquo;20px&rdquo; admin_label=&rdquo;Text&rdquo; _builder_version=&rdquo;4.4.0&Prime; text_font=&rdquo;basis-grotesque-med||||||||&rdquo; text_font_size=&rdquo;17px&rdquo; link_font=&rdquo;basis-grotesque-med||||||||&rdquo; link_font_size=&rdquo;17px&rdquo; ul_font=&rdquo;basis-grotesque-med||||||||&rdquo; ul_text_color=&rdquo;#666666&Prime; ul_font_size=&rdquo;17px&rdquo; ol_font=&rdquo;basis-grotesque-med||||||||&rdquo; ol_text_color=&rdquo;#666666&Prime; ol_font_size=&rdquo;17px&rdquo; quote_font=&rdquo;basis-grotesque-med||||||||&rdquo; quote_font_size=&rdquo;17px&rdquo; header_font=&rdquo;||||||||&rdquo; header_2_font=&rdquo;||||||||&rdquo; header_3_font=&rdquo;||||||||&rdquo; header_4_font=&rdquo;||||||||&rdquo; header_5_font=&rdquo;||||||||&rdquo; header_6_font=&rdquo;||||||||&rdquo; background_size=&rdquo;initial&rdquo; background_position=&rdquo;top_left&rdquo; background_repeat=&rdquo;repeat&rdquo; ul_font_size_tablet=&rdquo;&rdquo; ul_font_size_phone=&rdquo;&rdquo; ul_font_size_last_edited=&rdquo;on|tablet&rdquo;]\n<\/p><h2><span style=\"font-size: 18pt;\">Design that turns small businesses into top dogs<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Known for developing #droolworthy brand identities, <\/span><a href=\"https:\/\/dox.design\/\"><span style=\"font-weight: 400;\">Dox.Design<\/span><\/a><span style=\"font-weight: 400;\"> is dedicated to helping businesses grow with signature branding and packaging design.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">From e-commerce stores to brick-and-mortars, Dox&rsquo;s team of designers is brand-focused (and dog-obsessed) in everything that they create. They transform boring brown boxes into experiences that elevate your bizz and create a lasting connection with your audience.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Similarly to us here at Packlane, they get flooded with questions on how to make a one-of-a-kind box for any doorstep. Founder of Dox.Design, Kaila Piepkow is an expert on the subject&ndash;and in honor of National Packaging Design Day, she&rsquo;s sharing her top 5 tips and tricks to create your very own beautifully branded box.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/r1hjCL9yF44\" width=\"1024\" height=\"576\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-size: 18pt;\">Tricks of the packaging trade<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Did you know that you have about 3 seconds for a customer to make a decision about your brand? This means that your packaging design matters more than you probably think it does. According to Kaila, it can help to make <\/span><i><span style=\"font-weight: 400;\">or<\/span><\/i><span style=\"font-weight: 400;\"> break the experience your consumer has. The more thoughtful the experience, the more impactful it will be.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Here are her top 5 tips for creating a top-notch packaging design:&nbsp;<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Design your box to match the colors, fonts, and elements of your brand<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select options that align with the values of your brand (like eco-friendly materials or premium coatings)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keep it simple, seriously&nbsp;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Be mindful of the entire experience your box has to offer&nbsp;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ignore the rules you think you have to follow and have fun with it<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Most importantly, let your box be a representation of your business&ndash;don&rsquo;t leave customers underwhelmed and having to guess who their box is from.&nbsp;<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-232422 size-large\" src=\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2021\/05\/121001224_344087586854555_2631479444305729257_n-1024x1024.jpg\" alt=\"\" width=\"1024\" height=\"1024\" srcset=\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2021\/05\/121001224_344087586854555_2631479444305729257_n-1024x1024.jpg 1024w, https:\/\/packlane.com\/blog\/wp-content\/uploads\/2021\/05\/121001224_344087586854555_2631479444305729257_n-980x980.jpg 980w, https:\/\/packlane.com\/blog\/wp-content\/uploads\/2021\/05\/121001224_344087586854555_2631479444305729257_n-480x480.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\"><\/p>\n<h2><span style=\"font-size: 18pt;\">Ready to create your perfect package?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">With these expert tips from Dox.Design, your brand is ready to become a top dog in packaging design.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To continue to stay ahead of the pack with Kaila&rsquo;s unboxing tricks, follow Dox on <\/span><a href=\"https:\/\/www.instagram.com\/dox.design\/\"><span style=\"font-weight: 400;\">Instagram<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.facebook.com\/groups\/designforsmallbusinesses\/\"><span style=\"font-weight: 400;\">Facebook<\/span><\/a><span style=\"font-weight: 400;\">.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you still don&rsquo;t know where to start, <\/span><a href=\"https:\/\/dox.design\/box-design\/\"><span style=\"font-weight: 400;\">visit their site<\/span><\/a><span style=\"font-weight: 400;\"> to learn more on how their team can help your brand with drool-worthy design.&nbsp;&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span>Need some inspiration? Take a look at how other brands are getting creative with their custom packaging design and visit our <\/span><a href=\"https:\/\/packlane.com\/inspiration\"><span>Inspiration Gallery<\/span><\/a><span>.<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CJqz17op8jz\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CJqz17op8jz\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Branding &amp; Packaging Design (@dox.design)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CNSfYi_pnp_\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"padding: 19% 0;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp; <a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CNSfYi_pnp_\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Branding &amp; Packaging Design (@dox.design)<\/a><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CK1Wxj9JqIK\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CK1Wxj9JqIK\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Branding &amp; Packaging Design (@dox.design)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CJ_NTf-JjcS\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"padding: 19% 0;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp; <a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CJ_NTf-JjcS\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">A post shared by Branding &amp; Packaging Design (@dox.design)<\/a><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n<\/p><\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>Did you know that you have about 3 seconds for a customer to make a decision about your brand? This means that your packaging design matters more than you probably think it does. Founder of Dox.Design, Kaila Piepkow is an expert on the subject\u2013and in honor of National Packaging Design Day, she\u2019s sharing her top 5 tips and tricks to create your very own beautifully branded box. <\/p>\n","protected":false},"author":5,"featured_media":232421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-232415","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-custom-packaging-tips"],"_links":{"self":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/posts\/232415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/comments?post=232415"}],"version-history":[{"count":0,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/posts\/232415\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/media\/232421"}],"wp:attachment":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/media?parent=232415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/categories?post=232415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/tags?post=232415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}