While fascinating, the ultra-creative spirit that has taken over this field has also made it harder to wow consumers with your own food packaging. Inevitably, the bar has been raised. That’s why today I’m sharing 10 unique resources that will level up your food packaging design and help you stand out. At a time when the competition for buyers’ attention is fierce, take these as your secret weapons.<\/p>\n
This is a guest post by Laura Busche, a Brand Content Strategist at Creative Market<\/a> who regularly blogs about branding and business at laurabusche.com\/blog<\/a>. She is the author of O’Reilly Media’s Lean Branding book. Laura earned a summa cum laude degree in Business Administration from American University in Washington DC, and a Master of Arts in Design Management from the Savannah College of Art and Design (SCAD). She is passionate about design, branding, and their exciting crosspoints.<\/em><\/p>\n This versatile icon set<\/a> is perfect to design a unique pattern for food wrapping paper.<\/p>\n Mark your products’ packaging with the right labels to indicate eco-friendliness or the absence of a specific ingredient — this bundle<\/a> makes it easy.<\/p>\n These minimal patterns<\/a> are a great option if you’re designing a box or box filler for meat products.<\/p>\n This set<\/a> includes a pre-designed label that is ready to adapt to your own brand’s copy and creative.<\/p>\n If you’re looking for a unique font set to brand beauty products, this Delight Lettering Bundle<\/a> is here to help.<\/p>\n Sometimes all you need in order to get started is a little head start on the blank canvas. This packaging design template<\/a> is ideal for beverages, and has laid out key elements like the product’s name, logo, brand pattern, and content description for easy tweaking.<\/p>\n Creating a folding carton box<\/a> for chocolate or other sweets? These line drawn badges<\/a> are the perfect starting point for a unique pattern to make your box stand out.<\/p>\n One of the hardest parts of designing product packaging is to find a group of fonts that work well together. Find a type scheme that is not too overpowering, but not too simple. The Westcraft Sans family<\/a> achieves just that, including 15 different styles that have been designed to pair harmoniously.<\/p>\n Intensa provides a set of 15 fonts that are ready to mix well together right out of the box.<\/p>\n Another common challenge when working with fonts in the context of packaging design is finding a legible script. Sometimes the food item you’re offering simply calls for a script, flowy typographic choice. However, many of these kinds of fonts are not designed in a way that makes them easy to read. That’s precisely where Braisetto excels: if your food packaging project requires flair, a bespoke feel, and legibility, this font family<\/a> is a great option.<\/p>\n For more design resources to take your food packaging design to the next level, check out Creative Market.<\/a><\/p>\n Food safe packaging can include the primary packaging that’s closest to your food product. It can also include the shipping boxes<\/a> and mailer boxes<\/a> that will help keep your food safe in the mail.<\/em><\/p>\n At Packlane, we can help you create custom secondary packaging for shipping and transporting your pre-packaged food product.<\/em><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":" Food packaging design has certainly come a long way from the early days of Chinese bark wraps or Napoleon\u2019s canned goods. The evolution in materials, printing methods, and design tools has left us with truly exciting possibilities when it comes to packaging food.<\/p>\n","protected":false},"author":12,"featured_media":277,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":" Food packaging design has certainly come a long way from the early days of Chinese bark wraps<\/a> or Napoleon\u2019s canned goods<\/a>. The evolution in materials, printing methods, and design tools has left us with truly exciting possibilities when it comes to packaging food. With so much innovation in display, simply walking down a grocery store aisle has become a real source of inspiration for many creative professionals.<\/p> While fascinating, the ultra-creative spirit that has taken over this field has also made it harder to wow consumers with your own food packaging. Inevitably, the bar has been raised. That\u2019s why today I\u2019m sharing 10 unique resources that will level up your food packaging design and help you stand out. At a time when the competition for buyers\u2019 attention is fierce, take these as your secret weapons.<\/p> This is a guest post by Laura Busche, a Brand Content Strategist at Creative Market<\/a> who regularly blogs about branding and business at laurabusche.com\/blog. She is the author of O'Reilly Media\u2019s Lean Branding book. Laura earned a summa cum laude degree in Business Administration from American University in Washington DC, and a Master of Arts in Design Management from the Savannah College of Art and Design (SCAD). She is passionate about design, branding, and their exciting crosspoints.<\/em><\/p> This versatile icon set<\/a> is perfect to design a unique pattern for food wrapping paper.<\/p> Mark your products\u2019 packaging with the right labels to indicate eco-friendliness or the absence of a specific ingredient \u2014 this bundle<\/a> makes it easy.<\/p> These minimal patterns<\/a> are a great option if you\u2019re designing a box or box filler for meat products.<\/p> This set<\/a> includes a pre-designed label that is ready to adapt to your own brand\u2019s copy and creative.<\/p> If you\u2019re looking for a unique font set to brand beauty products, this Delight Lettering Bundle<\/a> is here to help.<\/p> Sometimes all you need in order to get started is a little head start on the blank canvas. This packaging design template<\/a> is ideal for beverages, and has laid out key elements like the product\u2019s name, logo, brand pattern, and content description for easy tweaking.<\/p> Creating a folding carton box<\/a> for chocolate or other sweets? These line drawn badges<\/a> are the perfect starting point for a unique pattern to make your box stand out.<\/p> One of the hardest parts of designing product packaging is to find a group of fonts that work well together. Find a type scheme that is not too overpowering, but not too simple. The Westcraft Sans family<\/a> achieves just that, including 15 different styles that have been designed to pair harmoniously.<\/p> Intensa provides a set of 15 fonts that are ready to mix well together right out of the box.<\/p> Another common challenge when working with fonts in the context of packaging design is finding a legible script. Sometimes the food item you\u2019re offering simply calls for a script, flowy typographic choice. However, many of these kinds of fonts are not designed in a way that makes them easy to read. That\u2019s precisely where Braisetto excels: if your food packaging project requires flair, a bespoke feel, and legibility, this font family<\/a> is a great option.<\/p> For more design resources to take your food packaging design to the next level, check out Creative Market.<\/a><\/p> Food safe packaging can include the primary packaging that\u2019s closest to your food product. It can also include the shipping boxes<\/a> and mailer boxes<\/a> that will help keep your food safe in the mail.<\/em><\/p> At Packlane, we can help you create custom secondary packaging for shipping and transporting your pre-packaged food product.<\/em><\/p>","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[35],"tags":[6],"class_list":["post-265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-custom-packaging-tips","tag-marketing"],"_links":{"self":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/posts\/265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/comments?post=265"}],"version-history":[{"count":0,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/posts\/265\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/media\/277"}],"wp:attachment":[{"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/media?parent=265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/categories?post=265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packlane.com\/blog\/wp-json\/wp\/v2\/tags?post=265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}100 Food & Drink Icons<\/h2>\n
![\"100](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-9.jpg\")
<\/p>\nEco-friendly Icon and Logo Bundle<\/h2>\n
![\"Eco](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-8.jpg\")
<\/p>\n![\"Clean](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-7.jpg\")
<\/p>\nMeat Restaurant Illustration<\/h2>\n
![\"Seamless](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-1.jpg\")
<\/p>\nVintage Bison Engraving & Package<\/h2>\n
![\"Bison](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-3.jpg\")
<\/p>\nDelight Lettering Bundle<\/h2>\n
![\"Tracy](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-2.jpg\")
<\/p>\nBlueberry Yogurt Packaging Design<\/h2>\n
![\"Blueberry](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-11.jpg\")
<\/p>\nCocoa and Chocolate Badges<\/h2>\n
![\"Folding](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-5.jpg\")
<\/p>\nWestcraft Sans Bundle<\/h2>\n
![\"\"](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-10.jpg\")
<\/p>\nIntensa Font Family<\/h2>\n
![\"Intensa](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-6.jpg\")
<\/p>\nBraisetto<\/h2>\n
![\"Premium](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/Food-Packaging-Design-Resources-4.jpg\")
<\/p>\nFind more design resources<\/h2>\n
\n![\"Banza](\"https:\/\/packlane.com\/blog\/wp-content\/uploads\/2018\/12\/banza-original.jpg\")
<\/p>100 Food & Drink Icons<\/h2>
<\/p>Eco-friendly Icon and Logo Bundle<\/h2>
<\/p><\/p>Meat Restaurant Illustration<\/h2>
<\/p>Vintage Bison Engraving & Package<\/h2>
<\/p>Delight Lettering Bundle<\/h2>
<\/p>Blueberry Yogurt Packaging Design<\/h2>
<\/p>Cocoa and Chocolate Badges<\/h2>
<\/p>Westcraft Sans Bundle<\/h2>
<\/p>Intensa Font Family<\/h2>
<\/p>Braisetto<\/h2>
<\/p>Find more design resources<\/h2>