Behind the Box

Custom boxes will speak for your brand, enhance product safety, and create a superior customer exper...

How do brands distinguish their products in the market without slowing down their fulfillment? Here ...

Running an ecommerce brand can be time-consuming. No matter if your team is small or large, finding ...

As your business grows, so should your packaging strategy. If it doesn’t, you run the risk of losi...

Holiday packaging pays a good return on investment, but only when you plan for it in advance. Here's...

Your box may be the star of the show, but void fill is the supporting character that ties your packa...

The unboxing experience is an important part of the brand-consumer relationship, and packaging plays...

More than ever before, the thrill of delivery day has become a beloved pastime for people everywhere...

Imagine this: You’re standing in the snack aisle at your local grocery store trying to decide what...

The packaging of your product is just as important as the product itself. And the good news is custo...

Packaging is often the first thing a customer sees—regardless if they buy online or offline. Imagi...

When demand grows for larger orders, it’s time to look for custom packaging solutions and expertis...

Once you’ve figured out which material option works best for your product type and brand, the next...

Ecommerce experienced a significant boom following the COVID-19 pandemic. 27.2% of consumers across ...

Packaging makes more of a difference than you might think. When customers are browsing online or in-...

For small business and ecommerce, creating an experience for the customer is also key. When using cu...

Founder of the most powerful swag buying platform in the world, Jeremy Parker is no stranger to comp...

BFFs in business and in real life, Get Well Soon and Have a Good Day have unlocked the secrets to cr...

Did you know that you have about 3 seconds for a customer to make a decision about your brand? This ...

Reducing your business’s packaging impact is much easier than it sounds and is undoubtedly possibl...

The customer experience can make or break your business, That’s true from the little details of yo...

Another year into the pandemic, global supply chain shortages, port delays, and a delivery slowdown ...

Setting out to change the landscape of modern self-care, Populum believes that hemp is the future of...

2020 is the biggest year on record for e-commerce with experts forecasting a 40% increase in shippin...

Maybe you’re considering upgrading to custom packaging for your brand. Or maybe you’ve already m...

The dawning of a new revolution against “Big Bread” began in early 2019 which led to the birth o...

Plastic: it’s practically everywhere and the creation of it is, surprisingly, projected to rise. W...

Dreaming of beautiful custom packaging? We’ve partnered with 99designs to match you with award-win...

Learn how to structure a corporate gifting program, design corporate gift boxes, and generate a new ...

We’ve always been passionate about supporting the many small businesses that trust us with their p...

The market is changing on a daily basis and as a business, the changes can be difficult to navigate....

When a small private college in rural Arkansas needed to increase enrollment numbers they knew they ...

Econoflex is Packlane’s most economical and eco-friendly offering to date—without making any com...

Custom gift boxes are easy to incorporate into your packaging and shipping process. They’re cost-e...

Is your marketing campaign ready for Easter? Easter's coming a little later than usual this year but...

Where healthy meets delicious, OLIPOP has created a sparkling soda alternative made with prebiotics,...

There are more than 1 million retail businesses in the United States alone, so it’s no surprise th...

HDPrint digital printing uses new technology that applies the ink in a single application – simila...

Custom packaging inserts add depth to your brand story and help protect your products as they travel...

Among a multitude of expected and traditional gift baskets, Desserted was birthed as the unexpected ...

What does all great packaging have in common? It starts with great graphic design. But finding the r...

Employee welcome kits are the first opportunity to make good on all those nice things you said abou...

It’s that season again–that’s right, the my-delivery-man-deserves-a-raise season. During this ...

In a perfect world, when shipping fragile items in the mail they'll arrive in absolutely pristine co...

Using custom tissue paper helps protect your products and looks sleek. But that isn’t all it does ...

In 2019, the subscription box business model has grown into a behemoth $2.6 billion dollar market....

When it’s time to choose brand fonts for your packaging design, you’ll want to be sure that they...

Discover the biggest trends in sustainable packaging design and how innovative companies are coming ...

With the holiday season fast approaching, it’s time to get your holiday packaging in order. Creati...

The All-In-One Online Business Platform Kajabi is here to simplify business owner’s lives. With al...

Beautifully designed subscription box packaging can take your brand or products to the next level an...

Products make the world go round. The right custom product packaging can help make a good product gr...

In 2017, while training for her first marathon, Lauren Kemp was struggling with daily muscle pain an...

Custom packaging is vital and knowing how to prepare your product for e-commerce fulfillment will ma...

Unless you’ve been living in a cave, you’ve probably heard the major health care tip: Wear sunsc...

Taylor West has always had a love for bread. He discovered his passion as a young missionary in Spai...

Food packaging design has certainly come a long way from the early days of Chinese bark wraps or Nap...

You may have recently started hearing about the idea of building your “brand community.” While t...

Carefully crafted packaging can become your silent seller: long after your customer has purchased an...

If you take a look at Instagram, you’ll find over 475,000 posts tagged #unboxing. And since 2010, ...

Melena DeFlorimonte was just 12 years old when she received her first camera for Christmas. Having a...

It’s better to give than to receive, right? While gift giving certainly makes us feel warm and fuz...

Creating happiness through a homemade lifestyle wasn’t an accident for sisters Elsie Larson an...

If you’re the kind of person who believes the bigger the blank canvas, the better, then you’re i...

As an e-commerce retailer, one of your biggest challenges is the fact that customers can’t interac...

Are you paying good money to ship air and foam peanuts to your customers? Unless you’re using cust...

Of all the ways an e-commerce entrepreneur can showcase their brand and excite their customers, a br...

  At Packlane, we love hearing our customers’ stories – especially when they involve br...

Social media has been a wonderful thing for small businesses – leveling the playing field and ...

What’s a Dreamcoat you say? Well, let’s clear one thing up – it’s not Harry Potter’s C...

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Today we go ‘Behind the box’ with Michael Kushner, co-founder and creative director of Stefan’...