by Packlane | Aug 12, 2024 | e-commerce insights
The Power of Typography How Fonts Shape Brand Identity When it comes to branding, every detail counts, and typography is no exception. The fonts a company chooses can make or break its brand perception. From the bold, dynamic letters of Nike to the elegant, timeless...
by Packlane | Nov 25, 2020 | e-commerce insights
Blog The Complete 2021 Holiday Shipping Checklist Another Unexpected Holiday Shipping Season In 2020 we saw an unexpected rise in online shopping (and shipping) due to the ongoing COVID-19 pandemic. Businesses and couriers worked around the clock to deliver on-time. A...
by Packlane | Jun 3, 2020 | e-commerce insights
Blog How to Get a Direct ROI by Showcasing Packaging in Your Ads 5 Ways To Incorporate Custom Packaging Into Your Digital Advertising Maybe you’re considering upgrading to custom packaging for your brand. Or maybe you’ve already made the switch and are looking to...
by Packlane | May 21, 2020 | inspiring stories
Blog Uprising Food Revolutionizes Custom Branded Packaging The dawning of a new revolution against “Big Bread” began in early 2019 which led to the birth of Uprising Foods, a health-conscious bread company. The founding brother and sister duo, William and...
by Packlane | Apr 20, 2020 | e-commerce insights, inspiring stories
Blog The Future of Sustainable Packaging With Dieline Founder, Andrew Gibbs How to stay competitive in a rapidly changing marketplace Plastic: it’s practically everywhere and the creation of it is, surprisingly, projected to rise. With sustainability as a trending...
by Packlane | Apr 13, 2020 | custom packaging tips, e-commerce insights
Blog How to Get Great Packaging Design – Tips From a Designer Editors’s note: This is a guest post by Laura McLeod who leads Partner Marketing at 99designs. Having majored in History of Art, she’s passionate about the visual arts & design. When she’s...
by Packlane | Apr 1, 2020 | custom packaging tips, e-commerce insights
Blog Your Go-To Guide for Corporate Gifting in 2020 Corporate gift boxes are a go-to gift item (sorry, gift baskets) during holidays and special company, client, or employee milestones. But how does corporate gifting work? Whether you’re looking for ideas on what...
by Packlane | Mar 31, 2020 | inspiring stories
Blog Stellar Small Businesses You Can Support Right Now Retail therapy that’s good for everyone We’ve always been passionate about supporting the many small businesses that trust us with their packaging–and right now, our community needs our support more than...
by Packlane | Mar 17, 2020 | custom packaging tips
Blog How a Custom Welcome Box Increased Enrollment at the University of the Ozarks When a small private college in rural Arkansas needed to increase enrollment numbers they knew they needed to forget the traditional approach of sending out a printed publication or...
